AWB

Shop by Category

LIPS
Long Lasting Lipsticks, Tints, and Glosses. Because, you can never have too...

LIPS
CHEEKS
From playful pinks to shimmering highlighters. The options are endless!

CHEEKS
NAILS
Carefully curated collection of polishes and cuticle care products.

NAILS
EYES
From everyday natural to evening glam. Our eye products never disappoint.

EYES
FACE
Create the perfect canvas.

FACE
HAIR CARE
Ditch the added junk and opt for highly concentrated shampoo and conditioner...

HAIR CARE

American Woman Beauty is a beauty brand that was created for the fearless Free Thinking Woman.

$20.00 USD

~~$20.00 USD~~ $20.00 USD

$29.00 USD

$23.50 USD

~~$23.50 USD~~ $23.50 USD

BAKED MINERAL FOUNDATION
“Love this stuff! Makes my skin look flawless even without the help of liquid foundation. Perfect for a quick out the door look.”
- Lauren
Verified Purchase
LIQUID TO MATTE LIPSTICK
“Love the liquid to matte lipstick. Creamier lipsticks tend to go beyond my lip lines regardless of what I try but this stays where it should so I’m super happy with this product!"
- Tina
Verified Purchase
PATRIOT BARBIE LIP GLOSS
“This is a great formula. The color is more intense than typical lip gloss. This gloss has lasting power, just like the free thinking women wearing it.”
-MacKenzie
Verified Purchase

We are proud to offer high quality beauty products that are manufactured in the USA by small business manufacturers.

We believe in quality over compromise.

SHOP