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American Woman Beauty was created for the fearless Free Thinking Woman. For the woman who is bold and unique.

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AMERICAN MADE MATTERS

We are proud to offer high quality beauty products that are manufactured in the USA by small business manufacturers.

We believe in quality over compromise.

ALWAYS.

Against the Current by Riley Gaines

Riley Gaines x AWB Collaboration

Discover the Benefits of Mineral-Based Products.

  • Cream Cheek & Lip Tint

    I have never used a cream blush before and I have to say I LOVE it so much. It makes my face glow and it lasts ALL day. I am so happy with this product, and I love the color.

    - Marci

    Verified Purchase

  • The Natural Free Thinking Woman Palette

    I love this eye shadow! Very classy looking. My daughter stole it from me & it looks great on her!! Will have to purchase myself one. :-)

    - Kristin

    Verified Purchase

  • Patriot Barbie Lip Gloss

    This is a great formula. The color is more intense than typical lip gloss. This gloss has lasting power, just like the free thinking women wearing it.”

    -MacKenzie

    Verified Purchase